Some exciting things are in store for the SFA Alumni Association this year, and we look forward to providing you the opportunity to reach thousands of SFA alumni and friends across the world through your company's advertisment in Sawdust. Sawdust Editorial Philosophy

The Sawdust is the official publication of the Stephen F. Austin State University Alumni Association. The publication is produced in two formats--three magazine issues and one tabloid issue--for a total of four annual publications. Ad rates are the same for both formats.

The magazine format is a 36-page publication with four-colors throughout. The magazine format has a circulation of 9,000 issues and is mailed worldwide with a majority in the Houston and Dallas areas.

The tabloid format is mailed in late August with a circulation of more than 60,000 and is a one-color publication with a four-color cover. This particular issue focuses on the upcoming Homecoming weekend at SFA.

If you are interested in advertising in Sawdust or just have a question, please give us a call at 1-800-765-1534 and we'll be glad to visit with you.

Ad Submission Deadline. Ad submission deadlines are February 23 (Spring issue), June 16 (Summer issue), July 30 (Tabloid/September), and October 15 (Winter issue). Ads must be submitted camera-ready. PDF files are preferred.  Separations required for four-color ads. Advertisers must pay the full charge for any ad cancelled after these deadlines.

Sawdust Advertising Policy. The SFA Alumni Association reserves the right to reject or revise any copy which it considers not in the interest of the public, the SFA Alumni Association, or the university if the copy is not in keeping with the usual standards of propriety, university policy or other good cause. The Sawdust does not accept political advertising, including legislative advocacy issue ­or individual candidates, in its publication. In any event, the advertiser assumes liability for the content of all advertising copy printed and agrees to indemnify and hold the SFA Alumni Association harmless from all claims arising in respect thereof.
     
The SFA Alumni Association’s liability for any error shall be limited to the portion of the advertisement affected by the error. Notice of errors must be given in time for correction before additional insertions are made.
     
Representatives of the SFA Alumni Association are not authorized to make deviations from the published rate or regulation, either orally or in written form.

Submit Class Notes --

Class Notes is a regular feature in Sawdust, the official magazine of the SFA Alumni Association. If you would like to submit information about a marriage, birth, obituary or job status change, please complete the Class Notes Submission Form. Use the example provided as a guide.

Information submitted for publication may be edited for space and verification purposes if needed.

Sawdust Editorial Philosophy

The purpose of Sawdust is to inform members of the SFA Alumni Association on the state of the University, the Association, one another, and to foster alumni pride and involvement in the University and Association.

The University – In addition to reporting on the present University, it should look back to foster alumni nostalgia and to teach University history, and look forward to its possible futures. It should report on new events, programs, and discoveries in research, so alumni can continue the education they began at SFA and so alumni can know how their donations and tax dollars are being spent. It should be a forum for students, faculty members, administrators, and alumni to debate University issues, through articles and via published letters to the editor. It should alert members to upcoming events on campus as well as events in their respective geographic areas when possible.

The Association – As the SFA Alumni Association’s magazine, it should report news of the Association and alert members to upcoming Association events through editorial notices and in-house advertising.

One Another – As part of the Association’s overall mission, the magazine should feature alumni in articles and should provide alumni space to share personal news.

As the main publication of the SFA Alumni Association, Sawdust is the most tangible benefit of membership.  It has been a unifying force in the Association; it has acted as the Association’s voice; and it has been the main news link between the University and alumni.

It should be assembled with respect to the basics of good journalism:  prominent issues on campus and within the Association should be addressed; obvious questions should be answered; facts should follow logically. The political or religious biases of the staff should never be evident; neither should language nor logic ever be twisted for some desired result. The magazine should use and defend proper, plain English and resist jargon and verbal inflation.

Its tone should both reflect and suggest the culture of the Association. Maintaining high standards of grammar, writing, journalism, photography, design, printing, and delivery are important because they suggest the quality of the Association and the University it supports.

The magazine should exhibit good taste in its editorial and advertising contents.  Advertising should be encouraged, as it will allow for the magazine’s growth, and because it provides alumni a chance to buy SFA related merchandise and show school spirit.

The Association is best served by a magazine of the utmost general interest; for it to be so, editorial control must lie with the magazine staff. To maintain continuity and relevance, the editor should control the content, in consultation with Association’s Associate Vice President for Alumni Affairs and sparing, ad hoc consultation with Association officers When the content is not controlled by a single guiding vision, but by competing factions or by committee, the result will be disjointed and mediocre at best.  Members’ ideas for articles should be welcomed at all times, but no member should expect to dictate what the magazine does or does not cover.